Archana Choudhary, founder of POMCHA, combines her fashion design expertise with an MBA and experience in advertising, SEO, and digital marketing. Inspired by Jaipur’s rich heritage, she launched POMCHA in 2020, creating designs that reflect Rajasthan's royal culture. The brand, supported by her husband Suresh, an MD and financial advisor, uses quality fabrics like cotton, silk, and organza. POMCHA has grown from a small startup to a team of over 100, offering innovative traditional crafts and luxury fashion that empower women with confidence and style.